The Beginning of SpringHill Indiana – A Reminder of God’s Working
This past weekend we had a SpringHill board meeting held at our Indiana camp. Keith Rudge, our Indiana Operations Director, gave a devotion to kick off the meeting. In his devotion he shared this video he found packed away in his desk and thought it was a great illustration of God’s faithfulness, His timing and His direction in guiding our lives and our work. It was an excellent way to start to a productive meeting.
Do You Know What You’re Shooting For?
“What get’s measured is what gets done.”I live in northern Michigan where opening day of deer season is a holiday. Schools close and very little business transacts. Part of the deer hunting tradition is the annual “sighting in” of a hunter’s gun that usually happens the weekend before opening day. “Sighting in” is where hunters shoot at a target for the purpose of aligning their gun’s sights/scope. The marks shot on the target indicate how aligned the gun’s sights are and direct the hunter’s sight adjustments. Obviously “sighting in” is important to achieving the goal of shooting a trophy deer.
It’s this idea of targets, goals, and indicators that help SpringHill answer the question “How will we know we’re being successful?” Targets are what we shoot for in the long run (more than a year away) and goals are the immediate things (year or less) we’re trying to accomplish. Indicators, on the other hand, are those measurements that help us assess how we’re doing accomplishing our goals and targets. Targets and goals should align with each other and both should align with the future aspirations of an organization (its vision and BHAG).
Typically an organization has a number of targets, goals and indicators that centered on such key areas as customers, finances/stewardship, market size, people, and operations. Every organization is different so the targets, goals and indicators should be different. The key is finding the right ones that lead the organization forward and tell its people how they’re doing. Then the team’s responsibility is to faithfully and regularly measure, watch, and effectively respond to those numbers.
Targets, goals and indicators are essential for an organization’s ability to answer the question “are we being successful and heading in the right direction?” Without them, and the proper tracking of them, an organization is left to guessing at how they’re doing, which is never good when hunting for a trophy.
This is part 4 of a series of posts about the questions every organization needs to answer to achieve their vision.
What Sandbox Are You Playing In?
Remember those days as a child when playing in a sandbox was glorious? The self-contained structure filled with sand allowed us to use our imaginations to create our own little worlds, fight great battles, and build towering castles all in one spot. A sandbox is a brilliantly simple play option for kids while helping parents provide fun boundaries for their kids.This concept of a sandbox helps SpringHill answer the question “Where and who will we serve and through what products/ministries?” It’s the second of the Game Plan Questions every organization needs to answer if it wants to make an enduring difference in the world. An organizational Sandbox defines the self-imposed boundaries our organization will “play in” over a given period of time.
Typical Sandbox boundaries include defining the target market, including geographic reach, the primary customers, and the products and services an organization will provide. A good Sandbox also acknowledges these “boundaries” are not forever so it includes a time horizon (typically no less than 3 years).
Now the reason an organization benefits from such self-imposed boundaries is simple. Effective organizations typically experience more opportunities than it can successfully take on. The Sandbox becomes a useful tool to screen those opportunities and provide needed organizational discipline so it can stay focused on its best opportunities for success (and build the best castle in the world).
The tension we’ve experienced at SpringHill, and one I’m sure is common among mission driven organizations, is our desire to be open to God’s leading and discerning the opportunities He may be providing. We don’t want to be too calculated and not allow room for something we didn’t see. But we’ve also discovered the Sandbox’s isn’t an automatic “no”, it just provides the reason to stop, evaluate and pray whether an opportunity is really right for our organization.
So defining your Sandbox will not only help your organization make an enduring difference in the world, it will likely make your organization a fun place to play.
This is part 3 of a series of posts about the questions every organization needs to answer to achieve their vision.
The 20 Mile March
How do you eat an elephant? One bite at a time.The first “Game Plan Question” an organization needs to answer is “What are the consistent steps we need to take to achieve our BHAGG and our Vision?” It’s a question SpringHill has wrestled with on and off for years. Common sense told us achieving a long-term goal requires breaking it down into manageable chunks. Yet we just couldn’t get our arms around how to do that.
Then we read Jim Collins‘ new book Great by Choice. There we found the perspective we needed to answer this Game Plan Question. It’s a concept Collins calls the “20 Mile March” based on the Antarctica explorer Roald Amundsen’s strategy to be the first person to reach the South Pole. Amundsen planned his entire trip on 20 mile marches. He and his team did everything in their power to march 20 miles a day, no more or no less, regardless of the weather. This breakdown of his “BHAG” – to be the first to the South Pole – into manageable chunks was a key factor in his team achieving their goal.
Collins defines a 20 Mile March in organizational terms by saying it’s “more than a philosophy. It’s about having concrete, clear, intelligent, and rigorously pursued performance mechanisms that keep you on track.” He also provides a number of compelling case studies worth reviewing.
For SpringHill we’re testing a 20 Mile March defined by annual growth in campers served that will move us towards fulfilling our BHAGG of serving 260,000 people a year by 2025. We’re simply calling it “the 13.5 March” representing the annual percentage increase in campers we serve each year. It’s a number we believe we can achieve year over year and it’s a number that provides us an annual target to strive for regardless of the conditions. It’s our attempt to eat this elephant one bit at a time.
This is part 2 of a series of posts about the questions every organization needs to answer to achieve their vision.
Questions Every Organization Needs to Answer to Achieve Their Vision
In the past I’ve written about what we at SpringHill call the “6 Key Questions.” They’re questions every organization needs to answer if it desires to make an enduring difference in the world.These 6 questions (and how we answer them) are:
- What do we believe to be true? Statement of faith, beliefs about reality
- What’s important to us? Core Values
- Why do we exist? Mission
- What do we want to become? Vision
- What do we want to achieve? Big Hairy Audacious “God” Goal (BHAGG)
- What makes us distinct? Hedgehog
Yet if an organization answers these 6 questions but stops there, it could find itself falling short in making the answers a reality.
So there are 6 other questions we address that flow out of the answers to the 6 Key Questions. I call them “The Game Plan Questions’ because they translate the Key 6 Questions into an actionable plan. The 6 Key Questions are strategic, philosophical and long-term in nature while the Game Plan Questions drive the organization towards tactics, goals, actions that ultimately make the answers to the 6 Key Questions reality.
The Game Plan Questions (and how we answer them) are:
- What are the consistent steps we’ll need to take to achieve our BHAGG and Vision? 20 Mile March
- Where and who will we serve and through what products/ministries? Sandbox
- How will we know we’re being successful? Targets and Goals
- What do we have to do to be successful? Big Moves
- What’s important right now? Annual Moves
- What do I need to do to contribute to our team’s success? Individual plans and goals
Over the next couple of weeks I will provide a deeper look at each of these Game Plan Questions and how an organization can answer them to assure the necessary clarity, alignment and buy-in by its staff and board which is necessary if it’s to have the enduring impact in the world it desires.
Gaining “Buy In”
It’s the start of the football season and if you follow it you’ve heard ongoing discussions about coaches beginning their first season with a new team. It seems that one of the most significant indicators of a new coach’s success is the “buy in” the players have in the new coach’s system.It’s the same with every organization that wants to fulfill its mission, to be effective or just plain wants to win, leaders must move their team from a posture of compliance to one of commitment. Great teams need people willing to sacrifice and passionately pursue its plans, priorities and direction.
The question is – how does a leader gain “buy in” and have committed staff, not just compliant staff? The answer’s too long for one short blog post but here are a few essentials that I’ve discovered over the years.
First, you need people who want to be committed to something bigger than themselves. People who just want a job will never move to “buy in” but will always just go through the motions to keep their job.
Second, when you have these kinds of people on your team you need to treat them as thoughtful, committed adults, as partners in your organization’s work. People willing to commit to something bigger than themselves expect nothing less.
Finally, your organization needs to be about something worthy of a person’s commitment and passion. Its mission, values, vision and its impact in the world needs to be great enough for employees, investors and other constituents to be willing to sacrifice to see the organization succeed.
So you see buy in isn’t just about great coaches, it is about the right players and effective leadership, all working together for a cause the entire team believes in.
The Unrelenting Approach
On the last Sunday worship of summer camp I spoke to our Michigan overnight staff on Luke 15:1-10 focusing on the parables about the lost sheep and the lost coin. We talked specifically about the “unrelenting approach” of God when we’re lost.I ended the message with one of my favorite CS Lewis quotes found in his book Surprised by Joy, the story of his spiritual journey and his conversion to Christianity. It captures well this “unrelenting approach” of God.
“You must picture me alone in that room in Magdalen, night after night, feeling, whenever my mind lifted even for a second from my work, the steady, unrelenting approach of Him whom I so earnestly desired not to meet. That which I greatly feared had at last come upon me. In the Trinity Term of 1929 I gave in, and admitted that God was God, and knelt and prayed: perhaps, that night, the most dejected and reluctant convert in all of England. I did not then see what is now the most shining and obvious thing; the Divine humility which will accept a convert even on such terms. The Prodigal Son at least walked home on his own feet. But who can duly adore that Love which will open the high gates to a prodigal who is brought in kicking, struggling, resentful, and darting his eyes in every direction for a chance to escape?….The hardness of God is kinder than the softness of men, and His compulsion is our liberation.”
The Tension in Strategic Planning
This month we’ve begun our annual work of updating the SpringHill strategic plan, or as we refer to it, our ministry plan. The process includes most of our staff and board at some level and culminates in our leadership team’s offsite annual planning meeting where we bring all the input and pieces together and update our plan.And every year, during our annual planning offsite, we find ourselves in this tension between detailed calculated planning verses faith driven, visionary planning. This tension is particularly strong in Christian organizations where we “want to leave room for God” in our plans because we know He can do more than “we could ever ask for or imagine” (Ephesians 3:20).
But too often “leaving room for God” is an excuse for not doing the hard work of planning. We need to accept that planning clearly is a godly pursuit, the Scriptures are full of admonishment to “count the cost” and that “the noble man devises noble plans; and by noble deeds he stands” (Isaiah 32:8).
On the other hand, planning can quickly replace sensitivity to God’s leading and having the faith that can “move mountains”. This most often happens when we’ve create well thought out plans because we move our faith to our plans and away from the God who makes the plans a reality.
So how have we tried to reconcile this tension between planning and faith?
We’ve accept that we need both – it’s not an “either/or” proposition but a “both/and” (like many things of faith). We’re committed to prayerfully creating the very best plans we can, using the very best tools, knowledge, and insight available to us. Yet, at the same time, we prayerfully set long-term goals and vision that we can’t always calculate our way too, knowing we have to move forward in faith, trusting God will provide what we need when we need it.
The Lesson in Eclipsing 19,000 Summer Campers
“By the summer of 2019, 19,000 kids will attend one of six summer camps.” It was 1997 and the SpringHill board and leadership had just updated and approved the ministry’s strategic plan using Jim Collins and Jerry Porras’ book Built to Last as a guide.
Collins and Porras’ research revealed that enduring organizations had a “Big Hairy Audacious Goal” (BHAG). The “19 by 19” goal, as it was soon to be called, was SpringHill’s BHAGG (we added the first G – God – to our definition).
Now understand, in 1997 SpringHill’s board and leaders were people of talent and faith who wanted to do something significant for kids and Christ’s Kingdom. And the “19 by 19” goal reflected both this desire and the best information available to them at the time.
Yet today as I write, here in the summer of 2012, we just eclipsed this “19 by 19” goal. Please know I’m not sharing this with you so you can be impressed or congratulate us for handily beating our goal, but instead to demonstrate a point about goal setting that Collins and Porras doesn’t address.
In goal setting we tend to be overly optimistic about short-term goals and overly pessimistic about long-term goals. The main reason for this phenomenon is that we tend to think of the future only in the context of what we know in the present. For example, our staff and board knew and understood overnight camping but could not possibly have foreseen the dramatic demographic changes that would lead us to begin our Day Camp ministry nearly 10 years later (this ministry has played a significant role in our beating the 19 by 19 goal seven years early).
The lesson we learned, and then implemented in restating our BHAGG back in 2003 was that a visionary goal isn’t based on a “calculation”. It’s bigger than that, so big that we’d have no any idea how it would be achieved. The goal needed to be big enough “to leave room for God”, as one board member put it. Today our BHAGG is that, by 2025, we’ll have 260,000 people a year experience SpringHill.
Now, to be completely honest, only time will tell if we got this long-term goal setting thing right and whether the next generation of SpringHill leaders will judge us as fool hearted souls or Saturday morning sand baggers.
Propulsion into the Future
With the rollout of our new vision, and with SpringHill staff and board being the people they are, I’m expecting over the next year a lot of new ideas for programs and ministries we could embark on. Thus our challenge will be in screening and prioritizing these ideas, with the goal of only doing what will propel us towards fulfilling our vision and BHAGG.
So as I’ve thought about this opportunity it’s become apparent that there will three groups of ideas we’ll be evaluating.
Humility Ideas:
Humility ideas are all the possibilities that result from seeing a need or an opportunity in the world and wanting to do something about it. Most will be great ideas, ideas that can and should become reality. But they won’t align with our mission, vision, core values and philosophy of ministry, thus we shouldn’t do them. They’re humility ideas, because it’ll require us to remember – we can’t do all things and be all things to all people.
One off Ideas:
These are ideas that do align with who we are and direction we’re going but do not propel us forward or give energy to our envision future. Though they may align, they don’t integrate well with SpringHill and the direction it’s going, thus they provide little momentum forward, and so, as a result, they will be lower priority ideas.
Propelling Ideas:
Propelling ideas will be our top priority. These are ideas that are both aligned and have the potential to propel us forward in fulfilling our future goals. These ideas will give energy to SpringHill because they’ll integrate with other initiatives, with our ministry allies, with our staff, and with our supporters.
So over this next year we’ll need wisdom and humility as we work to take on only what will lead SpringHill be all that God’s called it to be, and to do only what God’s called it to do.
